Top Salesforce books to read and listen to in 2024
Veterans in the Salesforce community recommend constantly learning and broadening their knowledge of the platform if you observe their conversation threads.
Manuel Moya Ferrer is a highly skilled freelancer who serves as a technical architect, developer, and DevOps engineer. He specializes in Salesforce solutions, covering all technical aspects of their development lifecycle.
Matthias Rolke
Freelance DevOps Consultant
Matthias is a freelance DevOps consultant for the Salesforce platform and an advisor for Hutte. He loves open-source software and maintains a few SFDX-related tools.
Article Highlights
The article emphasizes the importance of continuous learning and career development, highlighting a variety of Salesforce books, ebooks, and audiobooks tailored for different roles and expertise levels.
It suggests that investing in Salesforce education can significantly boost employee retention and satisfaction, as well as provide a pathway for career advancement within the Salesforce ecosystem.
The article includes a selection of books specifically designed to help readers prepare for Salesforce certifications, which can validate their skills and open up new professional opportunities.
Talent leaders worldwide conducted a survey to determine whether companies offering upskilling to employees will boost employee retention rates.
They found that 94% of employees would be happy to stay with an employer who invested in their career development. Investing in learning is the key to having happy, loyal, and productive team members.
Online tools like the Trailblazer Community and social media are excellent ways to stay up-to-date. Still, numerous books are available for every Salesforce role at any level of expertise, providing insight, knowledge, and helpful hints on various Salesforce topics.
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We have compiled a selection of easy-to-learn books, ebooks, and audiobooks that will give you an educational edge and inspire you to succeed.
Salesforce books to get you hooked
Our picks of books will be categorized as follows:
Behind The Cloud gives an account of Salesforce's development, showing how Benioff and his team utilized business, technology, and philanthropic models to create a $46 billion industry.
You'll also learn how Salesforce not only weathered the dotcom bubble but also became a leader in cloud-computing technology by taking informed action.
You can use analytical thinking, creativity, and logical reasoning to create business solutions through Salesforce. This guide provides real-world examples of business applications, teaching you how to:
Build objects
Develop approval processes
Automate business processes
Manage your environments
Deploy your solutions.
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You'll learn how to make valuable and meaningful user experiences without writing a single line of code and how to execute actions effectively.
The Salesforce Architect's Handbook is unlike any other Salesforce book on this list. This book was designed for Salesforce professionals who want to deepen their knowledge of architecture and gain access to best practices in the industry.
Beginning the book, you'll learn the intricate details of Salesforce's architectural framework and technology. Afterward, you'll delve into each of its seven domains.
You’ll also:
Become familiar with the most common Salesforce products
The Salesforce Architect's Handbook touches on DevOps topics, but this book goes into much greater depth regarding DevOps concepts.
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With this helpful guide, you can deeply explore the blend of DevOps and software as a service (SaaS). Additionally, you'll understand the ambitions and tactics of DevOps – including setting up a robust and thorough workflow for Salesforce.
This will enable you to:
Ensure continuous delivery
Apply a full range of automated tests
Allow admins to participate in developer workflows
Build packages and architect code for easy deployment
Improve software delivery performance using Salesforce DX.
During this exploration, you'll learn how to create architectures for responding to triggers and handling asynchronous operations.
You'll be able to try different methods for testing and diagnostic code. The book will ultimately provide practical examplesof the tasks Apex developers regularly experience.
This guide goes beyond administrator certification and covers advanced platform features like:
Configuration
Automation
Security
Customization.
Moreover, you can explore data model management, content management, file organization, and automation tools.
You will have the opportunity to experience mock questions and learn advanced administrator credentials. After completing this book and its teachings, you should successfully earn your certification.
Be ready for an in-depth overview of how to direct sales, advertising, customer service, and general operations for your business. You'll discover ways to customize and utilize Salesforce to maximize efficiency and get more benefits.
Your team will increase their marketing abilities by leveraging campaigns by getting familiar with making activities, handling leads, and building your sales pipeline through opportunities and accounts.
This Salesforce book provides a wealth of real-world business case studies to help you analyze your business data and make sound decisions.
Furthermore, it offers guidance on building practical reports and dashboards in Salesforce so that you can uncover valuable insights.
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To conclude your reading journey as a Salesforce administrator, you'll learn to use tools – such as Process Builder, approval processes, and assignment rules – to automate business processes.
Coding Genius details the fundamentals of Apex and Lightning built on existing Apex or Lightning Frameworks. It also outlines a Lightning Component Framework that can extend common business logic scenarios and apply it to your project.
The Salesforce Platform App Builder Certification Guide helps you learn how to design and build apps for the Lightning platform confidently and guides you in your preparation for the certification exam.
The book begins by exploring the essential features of the Lightning platform. It outlines techniques for data modeling to design, create, and publish applications without coding, allowing you to quickly attain outcomes with the informative features that the Lightning platform hosts.
You will then learn about importing and exporting data tools and how the Lightning platform offers to limit or enlarge access to objects, fields, and records.
With this certification study guide, you can learn how to customize the Salesforce Lightning experience user interface (UI) and build custom buttons, links, and actions.
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In addition, you'll learn about reporting and the Lightning platform's social and mobile features. Finally, you'll gain an understanding of Salesforce building environments and deployment options.
By reading this Salesforce book, you will have the knowledge and assurance to pursue Platform App Builder certification by mastering:
Getting Started With Salesforce Einstein Analytics introduces you to how you can create informative visualizations and explore datasets with Salesforce Einstein Analytics.
The book also explores how AI-driven enhanced analytics inside Salesforce can harvest the data you need quickly and easily. You will also learn to monitor datasets and customize dashboards to your specific needs.
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This book provides simple, easy-to-follow instructions to help bridge the learning curve for newer users of Einstein Analytics, from pulling in data from Salesforce to importing external sources (like CSV files).
The core modules focus on learning about data sources, data flow, datasets, and lenses before creating dashboards from scratch.
More advanced topics like data transformation with "computeExpression" or "computeRelative" and multi-value lookups in data are studied.
You will learn to:
Use data from Salesforce and external sources
Create a dataflow to build a flexible dataset
Build dashboards using Einstein Analytics
Explore and analyze data using Einstein Analytics.
In Trailblazer, innovator Marc Benioff demonstrates how businesses can shift their long-held focus on profit and take on new corporate responsibilities that ultimately create more positive change.
At the Davos World Economic Forum, a controversy erupted when Benioff called for increased regulation of the tech industry and suggested that Facebook should be regulated in a manner similar to how the cigarette industry is.
Benioff's strategy of creating a successful technology business founded on shared values and responsibility to society has caused industry leaders to call him out, perplexed by his behavior.
However, by providing a model of what it takes to succeed in this era of corporate accountability, he inspires others in the business world.
At Salesforce, the goal was to make beneficial decisions for both business and society, and this book provides insight into how to achieve that.
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Benioff believes that companies will only be successful in the future if they actively contribute to making the world a better place.
Learn the outbound sales strategy enabling Salesforce.com to almost double its enterprise growth without making cold calls and contribute an extra $100 million in recurring revenue.
This book provides CEOs, entrepreneurs, and sales VPs with a new perspective on sales that emphasizes how to build a sales machine rather than simply learn how to cold-call and close deals.
Discover how an outbound sales strategy without relying on cold calls or marketing costs can yield a 9% response rate and make millions from previously unknown prospects.
Plus, understand the seven deadly sales errors CEOs and Sales VPs make despite their experience.
This guide provides essential insights on data-driven marketing from the people behind Salesforce's world-famous data management platform, the leading CRM app in the world.
Marketing is experiencing a massive transformation due to digital technology, social media, and e-commerce. These innovations have changed how people access data, purchase items, and buy services.
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By leveraging contemporary technologies like cloud, mobile, the Internet of Things (IoT), and artificial intelligence (AI), people now have access to an unprecedented amount of data about consumers and their interests.
Data-Driven will show you how to:
Target your customers with accuracy and success
Bring customers closer to your brand and inspire them to remain loyal
Capture, organize, and analyze data across every channel
Create a customized, data-powered marketing strategy
Serve consumers with highly personalized interactions.
Despite the hundreds of billions spent yearly on personality profiling, motivational coaches, and incentives, companies still lack an effective formula for constructing a team of top sales performers.
Derek Gatehouse's mission has been to uncover the perfect 'recipe' for sales for several decades.
Gatehouse sought to uncover the traits of top-performing salespeople and why certain sales teams had a higher percentage of 'superstars.' He conducted interviews with over 2K executives from various industries. The outcomes defy previous assumptions about hiring, training, managing, and rewarding a sales team.
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After evaluating various personality assessments, sales processes, training methodologies, and management systems, Gatehouse determined that only a few successfully produce sustained high performance.
Instead, the world’s greatest sales teams share six simple but critical practices. For instance, they all:
Hire for talent, not skill or even experience
Blend positive and negative motivators
Measure marketing goals and results instead of a micromanaging process.
“Mastering Salesforce DevOps: A Practical Guide to Building Trust While Delivering Innovation” by Andrew Davis.
I recommend this book because everyone should learn about the software development lifecycle in general and what makes it special for the Salesforce platform.
Matthias Rolke
Freelance DevOps Consultant
This book offers a range of anecdotes and easy-to-follow strategies for businesses aiming to drive sales.
A Salesforce book is a gift you can open repeatedly
You can find plenty of CRM and Salesforce-focused materials online, but a traditional book is the way to go if your team demands something more comprehensive.
Regardless of skill level, there is a wide selection of business analysis, DevOps, and certification titles for you and your team to choose from.
We recommend seeing it as an opportunity for growth. You wouldn't let your favorite plant wilt away, so the same can be said about watering your team’s thirst for knowledge and advancement.
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Go to your nearest bookstore, online store (such as Amazon), or audiobook store (like Audible), and you'll gain invaluable insights into writing your team's next chapter.
As you can see, books are a Salesforce gift that keeps giving. Would you like to explore the gift of Git-based Salesforce development? Give Hutte a try!
